Archive

Squalane: Human Nature

In the world of skincare, a few standout ingredients are recognised for their power to hydrate, protect, and balance the skin. One of these powerhouse ingredients is Squalane. Our highly...

The Art of Perfumery: Why We Leave Scent to the...

Perfumery is one of the world’s oldest and most intricate art forms. Tracing its roots back thousands of years, it has evolved from ancient rituals and alchemical experiments into a...

About

He Fe is an Independent, London-based brand that brings the advancements from serums and skin optimisation into the deodorant space, with a focus on the skin and the essential functions...

Privacy Policy & Legals

He Fe operates without User Accounts, Subscriptions or Mailing Lists. Simply order, enjoy, recycle and reorder when needed. Our full Privacy Policy can be found in the Legals section below. Conditions...

Customer Care

Any supported need with orders, requests or just to say 'hello' please email our team at hello@he-fe.com. We're London based and operate Mon-Fri | 9am-6pm (GMT) Our mailing address is He Fe Ltd,...

Do We Really Need to Put Fragrances Under Our A...

In recent years, the natural deodorant market has exploded with options—lavender, coconut, tea tree, rose, and countless other scent profiles. These products are often marketed as a “natural” alternative to...